Companies like to point out that “ideas come from anywhere,” and at Axon, one of our biggest ideas really did. Meet Isabella Giannini, Senior Manager of Customer Loyalty at Axon. She started as a Sales Development Representative, but when Hurricane Florence hit, she saw an undiscovered use for Axon’s people and technology: They could help first responders and emergency teams see the situation from angles above, within and beyond, creating a central command center in hours instead of days and bringing in supplies using their fortified networks.
Isabella pitched the idea as benefiting both corporate philanthropy and social responsibility. It only took the leadership team days to agree. Enthusiastically.
Axon Aid was born in October 2018. In its three years, it has grown into part of our mission to help bring truth and real-time support to help bring truth and real-time services to communities in extraordinary circumstances. Since its inception, Axon Aid has three pillars of focus: emergency response, officer safety & support, and volunteerism. While many Axon Aid deployments cross all three pillars, some specifically touch just one or two.
Axon Aid and Emergency Response
“We would ask questions like, ‘What do responders wish they had 24 or 48 hours before a hurricane or fire, or 24 to 48 hours afterward?” Giannini said. “And we were able to find solutions. For example, we started exploring how we could use drones to help scan areas to respond in life-saving time without taking human resources away from other critical roles.”
Officer Safety & Family First
When the COVID pandemic hit, many responders faced shortages of PPE and masks. The Axon team was able to access needed materials, rally volunteers and get supplies delivered to first responders to help them stay safe during the pandemic. Public safety professionals still had to do their jobs as COVID cases soared and the team supplied 1.2 million masks to more than 1.5 million first responders. The Axon Aid team also worked with distilleries around the country to convert alcohol to sanitizer and procure masks from every corner imaginable.